Creating a Content Strategy for Nonprofit Websites: Prioritize, Customize, Maximize

Every nonprofit website can benefit from a content strategy to ensure their digital footprint is leading their audience in the right direction. Though many of the basics remain the same, content strategies are not one-size-fits-all, especially for nonprofit websites. Understanding your audience, effectively utilizing each piece of content that is created and having a strong […]
How Nonprofits Can Best Use Video to Boost Engagement

According to the New York Times, we are now entering a “Post-text World.” Written content is quickly becoming old-fashioned, while pictures and videos now tell stories of their own. Videos especially are a great way to connect with visitors and donors. They’re easy to consume and can be a great way to promote your business […]